Browsing Tag

data

Business Class actions Intellectual property Privacy

Monetizing data, without consent

You can still download the application if you want. But if you believe what Kyle Zak has to say about it, it’s not something you would do. Not unless you don’t mind the trade-off between ease-of-use and the reams of information you will allegedly provide to the popular audio maker Bose Corp.

The lawsuit filed by Zak against Bose is the latest to allege companies of surreptitiously tracking consumers, without their consent, to collect data and then to either solicit more business or sell it to third parties.

Early this year Ottawa-based sex toy maker We-Vibe settled a privacy lawsuit for $5 million after a line of its vibrators were found to have secretly collected and transmitted “highly sensitive information” about consumers without their knowledge or consent.…

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